Video is a powerful marketing investment. In this article we share a few key benefits of small business video marketing, strategies and how to execute them.
Switcher Blog
After ten years, Switcher is stepping outside the Studio! Announcing our 2024 brand refresh, some big product updates, and the future of Switcher.
We’ve got you covered! Check out how you can keep hosting live shopping events on Facebook even after October 1, 2022.
Increase traffic to your Shopify store and start seeing more sales with these SEO best practices. Download the free guide today!
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Wondering how you can make money on Amazon? Check out these top tips for maximizing your affiliate earnings all year round, and on Amazon Prime Day.
Take a look at the fast-growing e-commerce trend Shoppertainment, and learn how you can add engaging shopping experiences to your e-commerce strategy.
E-commerce video marketing tips that work! Five types of video content you can create to build brand awareness and increase engagement from customers.
Switcher Studio recently surveyed 383 retailers about their live selling strategies. Learn what live selling strategy changes you should implement for your business according to what the data says.
What is influencer marketing and how do you implement an influencer marketing strategy into your existing marketing efforts?
From Walmart’s TikTok LIVE strategy to Taobao Live X Viya Huang, we’ve compiled 4 awesome live shopping host collaborations you can learn from.
Explore the history and future of live shopping, the rapidly growing ecommerce trend that combines live video with the ability to purchase products in real time.
Wondering how to get sales on Shopify? Here are 5 ways to use video to increase ecommerce sales for your business using shoppable livestreams.
Trying to gain more viewers for your live selling streams? Check out these 5 tips from Switcher Studio to get the most out of your live shopping experience.
Thinking about how to level up your holiday e-commerce strategy? Follow these 4 tips from Switcher Studio and get the most out of your seasonal advertising campaigns.
Looking to sell on Facebook? Learn the best practices for live stream shopping that engages your viewers and helps you sell more products.
Keep your audience engaged in your shoppable livestreams and ultimately boost your sales with these easy to follow tips from Switcher Studio.
Check out our live selling sample run of show! We break it down, from start to finish, to help guide you through executing an amazing shoppable livestream.
Useful pointers right at your fingertips for creating interactive and engaging shoppable livestreams that will WOW your customers and generate more sales.
The ultimate guide for small business owners on how to set up Facebook Shops and enable virtual selling for their online shoppers.
Switcher is breaking down what live selling is and how you can add it to your existing marketing strategy.
Looking for the best webcam for streaming? We walk you through 4 of our top webcam picks to use while streaming to Zoom, Twitch, Facebook, or any other platform.